Managing customer information in emails and spreadsheets can only take a company so far. CRM helps companies communicate with prospects, share sales information, close deals and keep customers happy. It involves using technology to organize, automate, and synchronize business processes - principally sales activities. When an implementation is effective, people, processes, and technology work in synergy to increase profitability, and reduce operational costs.
SugarCRM
SugarCRM is a fully customizable open source system used by over 5,000 companies around the world. Some of the features include: synchronization with MS Outlook, adding prospects from your website automatically into Sugar, mobile availability, collaboration module, email marketing module. In addition to the standard set up you can use hundreds of free modules or even built custom modules.
Price
Standard implementation, set up and hosting - $200 per year.
Custom set up - from $500 per year.